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This set of layouts were mockups provided to a client that requested a "refresh" of one of their multiple brands. The clients wanted something that was creative, bold, and eye-catching. In addition to that, I wanted to ensure that the design included structure, consistency, flexibility, and scalability as I knew it would be used across a huge variety of assets from ebooks, solution briefs, and whitepapers to web banners, website graphics, and more.